Binary Fountain, a leading online reputation management platform, andEyefinity^®, one of VSP Global’s five lines of business and the industry’s leading provider of optometric practice management and electronic health records solutions, announced today a new integration partnership. As an Eyefinity Certified Partner, Binary Fountain’s healthcare reputation management solution, Binary Health Analytics, will be integrated with Eyefinity’s AcuityLogic™ Enterprise.   

This partnership will help expand Binary Fountain’s presence in the optometry market and provide additional value to Eyefinity’s existing business solutions suite. The integration provides doctors of optometry and front desk staff with a quick and efficient way to directly manage and respond to patients’ feedback, improve service recovery, and increase their online reviews. Together, Eyefinity and Binary Fountain aim to further advance their commitment in supporting eye care professionals nationwide by helping to enhance the patient experience, and increase customer loyalty and retention rates, as well as help to drive business growth.

“Patients are the heart of any optometric practice, and therefore it is critical that doctors and their staff have tools that enable them to hear directly from patients and communicate back effectively,” said Steve Baker, president of Eyefinity. “We selected Binary Fountain as a preferred partner for its innovative technology and successful track record for helping healthcare organizations grow through its advanced and effective online reputation management tools.”  

With the integration, Eyefinity’s customers can easily adopt Binary Health Analytics, which provides a complete view into monitoring and managing patient feedback.

“As patient experience becomes a leading factor in selecting physicians and specialists within the healthcare industry, Binary Fountain is proud to work with Eyefinity to help support that customer journey,” said Ramu Potarazu, president and CEO of Binary Fountain. “Through the partnership, Binary Fountain will provide a holistic approach to engage patients and drive sustainable bottom-line results for eye care professionals and practices.”

For more information, visit www.binaryfountain.com