Retailer data could change the healthcare experience

With the integration of digital health platforms and a rapidly expanding footprint, the retail clinic is expected to play an increasingly prominent role in healthcare


With the integration of digital health platforms and a rapidly expanding footprint, the retail clinic is expected to play an increasingly prominent role in healthcare, according to an article on the Forbes website.

Frost & Sullivan Transformational Health research found the popularity of retail clinics is spreading in regions across the globe from Asia to Europe to South Africa.

Recently, Frost & Sullivan asked that if given two potential data sets, one containing all of the biometric data of the past 12 months for an individual and another containing credit card data, which data set would serve more useful in predicting future health trends for that person? 

How might retailers leverage shopping data to target initiatives in a specific area?

Read the article.

 

 



June 14, 2016


Topic Area: Industry News


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