VITEC, a worldwide leader in advanced video encoding and streaming solutions, today announced a new promotion within its senior leadership as part of the company's commitment to ensuring excellence in customer service. Mark D'Addio, formerly VITEC's vice president of business development and emerging markets, will now serve as senior vice president of sales and marketing.

"More and more applications can benefit from advanced streaming capabilities and IPTV infrastructure, but providing the right video solution demands a complete understanding of each customer's priorities and how to achieve the best workflow," said Philippe Wetzel, president and CEO at VITEC. "Mark is a seasoned expert who is well-known and respected in the streaming industry for pinpointing the solutions that meet unique market needs. This promotion strengthens our commitment to the growing market and providing high-quality, reliable, and affordable broadcast-grade video solutions."

Mark D'Addio brings more than 25 years of video expertise and executive leadership to his new role. He has been with VITEC for more than seven years, building relationships with customers worldwide and helping solve media workflow challenges across many different vertical markets and applications.

More information on VITEC's full line of products is available at www.vitec.com