LSI Industries Inc. has added David Watford as a National Sales Manager to take on business development responsibility and to aid in the further growth of the LSI Graphics Segment.

Watford joins LSI Industries with more than 20 years of experience in the property branding industry as well as a strong background in operations and program management. His branding experience includes developing and maintaining national programs for many large clients across numerous industries such as automotive, QSR, hospitality, banking, petroleum, architectural, pharmaceutical and retail. Additionally, Watford’s passion for helping customers with the process of identifying, initiating, implementing and maintaining new concepts and programs was key to selecting him for the Role of National Sales Manager.

Watford is an alumnus of The University of Alabama where he earned his BBA in Marketing and Logistics. Most recently, Watford held the Chief Operating Officer position with Entera Branding, and over the course of his career he has held positions in sales, marketing and corporate management for various branding and sign manufacturing companies.

 “David’s knowledge and experience within our target industries, combined with his enthusiasm when helping customers identify opportunities to advance their brands, makes him the perfect National Sales Manager for LSI,” Buddy Mayo, Corporate Vice President of Sales and Marketing for LSI’s Graphics Segment commented, “His technical knowledge and operational application further enhance his ability to match solutions with customer needs. We’re excited to have David on the team.”

 For more information visit www.lsi-industries.com