Mytonomy Wins 11 Telly Awards for Microlearning Patient Education Videos


Mytonomy announced  its microlearning patient education videos have been selected for 11 honors in the 40th Annual Telly Awards. The Telly Awards honors excellence in video and television across all screens and is judged by leaders from video platforms, television, streaming networks, production companies and including Vice, Vimeo, Hearst Digital Media, BuzzFeed and A&E Networks.

The company also announced the opening of its new in-house production film studio at its Bethesda, Maryland, headquarters, optimized to produce short-form video content that is highly engaging and entertaining for patients and their families.

“We are proud that Mytonomy’s microlearning videos have been recognized by the Telly Awards,” said Anjali Kataria, Mytonomy CEO and co-founder. “Short-form high-production-quality videos are driving extraordinary patient engagement rates, allowing patients to understand and be more involved in caring for themselves at home. With the opening of our new production studio, we will continue to grow our microlearning patient education video libraries.”

Microlearning allows for content to be delivered in short chunks, that are easily digestible on mobile phones and tablets, at any time of day, anywhere. “On Mytonomy, patients exhibit binge-watching behavior as seen on other platforms,” said Kataria.

“Healthcare is not immune to the battle for consumer attention,” said Mytonomy President and co-founder Vinay Bhargava. “With every major content producer in entertainment investing in short-form streaming video that is optimized for mobile, the average consumer will have their expectations shaped by their experience on platforms like Netflix. When they become sick, they’ll expect the healthcare system to meet them where they are,” he said.

Mytonomy videos received four Gold Medals in the 2019 Telly Awards:

·       Non-Broadcast General-Corporate Image for “What is Microlearning?”

·       Non-Broadcast Craft-Editing for “I Am Vaccinated”

·       Non-Broadcast Craft-Directing and Non-Broadcast Craft-Videography / Cinematography for “Changing the Conversation,” about combating disrespectful language for patients living with diabetes

Mytonomy also received four Silver and three Bronze awards. A full list of the awards and videos is available here. Other winners in this year’s Telly’s include ESPN Films, Netflix, CNN Presents, Viacom, HBO, National Geographic and PBS Digital Studios.

 



July 19, 2019


Topic Area: Press Release


Recent Posts

On the Lookout: The Software Supply Chain as a Healthcare Cyberattack Vector

Staying watchful of third-party software vendors and their activities is critical for healthcare cybersecurity.


Hackensack Meridian Health & Wellness Center at Clifton Opens

The Clifton center expands health care access in Passaic County by reducing barriers such as travel and wait times.


Suffolk Breaks Ground on Expansion of White Plains Hospital

The 10-story, approximately 500,000-square-foot expansion is slated to open in 2028.


EVS Leadership Culture Critical in Preventing Hospital-Acquired Sepsis

Cleaning is an essential yet complex component for the prevention of HAI-induced sepsis.


Man Dies by Suicide in Emergency Department Waiting Room at Kansas Hospital

No staff or patients were harmed, and the man was alone in the waiting area when he shot himself.


 
 


FREE Newsletter Signup Form

News & Updates | Webcast Alerts
Building Technologies | & More!

 
 
 


All fields are required. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.