Healthcare organizations must face the reality that they're competing for hearts, minds, and dollars the same way other businesses do, according to an article on the Healthcare Design website.
A former communications executive for Harley-Davidson Motor Co., advises healthcare organizations to face the reality that they're competing for hearts, minds, and dollars the same way other businesses do, according to an article on the Healthcare Design website."We don't and can't win in any market competing as we did in the past," Ken Schmidt, former director of communications strategy for Harley, said.
October 21, 2015
Topic Area: Industry News
Seeking Standards for Microbial Loads in Healthcare FacilitiesWhy is there no binding standard for the acceptable microbial load on surfaces or in the air in hospitals?
UCR Health Unveils Plans for Major ExpansionThe vision for the site will include an outpatient diagnostic center and possible future expansion.
High-Performance Windows Support Safety at UW Medicine's New Behavioral Health CenterCase study: Engineered for strength, quiet and daylight, the chosen windows help create a safe, calming and energy-efficient environment for patients and providers.
Central Maine Healthcare Dealing with IT System OutageThe organization identified unusual activity within their computer software, prompting them to secure and shut off all IT systems.
Kaiser Permanente Opens Newly Expanded Everett Medical CenterThe facility offers primary care and pediatric care and has specialty care departments.