CXtec will launch its inaugural pink troops campaign throughout the month of October in support of the American Cancer Society's breast cancer awareness effort. 

For every equal2new® product order shipped in October, CXtec customers will receive one package, per order, of pink troops to defend their investment and raise breast cancer awareness.

“CXtec is proud to once again join in the fight against breast cancer,” said Renee Duffy, vice president of marketing for CXtec. “A donation will be made to the American Cancer Society® on behalf of CXtec and its supporting customers in honor of their support to the pink troops campaign.”

CXtec is also encouraging its customers to upload a picture of their new pink troops defending their product to the CXtec website. In recognition of their support, CXtec will send customers a limited edition pink troops t-shirt!

“We are also encouraging all our participating customers to share in the fight against breast cancer by posting their photos on Twitter and use the hashtag #RealTroopsWearPink,” said Duffy.

CXtec successfully completed a Cables for the Cure campaign with an overall donation of $100,000 to the American Cancer Society’s fight against breast cancer. For more information, visit www.cxtec.com.