Updated FTC Green Guides: What Environmental Services managers need to know

The latest revisions of the Federal Trade Commission's (FTC) Green Guides should put an end to misleading environmental marketing claims.

By Healthcare Facilities Today
July 5, 2013

The terms “green” and “environmentally friendly” are common vernacular in the cleaning industry; unfortunately they are often loosely applied and lead to greenwashing. The latest revisions of the Federal Trade Commission’s (FTC) Green Guides should put an end to misleading environmental marketing claims. 

First introduced in 1992 to help marketers avoid making misleading claims, the Green Guides were revised in 1996 and again in 1998. However, a lot has changed in the last 14 years and the new rules, released in 2012, include new guidelines for environmental claims that were not common in 1998. 

Product manufacturers are updating their marketing materials to comply with the new guidelines. Distributors, too, will soon follow suit, making sure their catalogs, brochures and even sales pitches are up-to-date — or face stiff penalties. 

An article in the July issue of Housekeeping Solutions provides information to help custodial managers familiarize themselves with these changes in preparation for future purchases.

Read the article


See the latest posts on our homepage Share

Topic Area: Environmental Services

Recent Posts
Recent Posts

Healthcare Facilities Worker Burnout on the Rise

Researchers concerned that findings could indicate more mental health disorders and cardiovascular diseases in healthcare staff.


Rural Healthcare Programs Extended Through December

Rural hospitals are at higher risk of closure.


Henry Ford Health, Acadia Healthcare Break Ground on Behavioral Health Facility

The hospital will have 192 beds and be able to expand if needed.


One Killed in Shooting at CHI St. Vincent North Hospital

CHI St. Vincent North was placed on lockdown as officers worked to clear the facility.


6 Steps to Build the Construction-Maintenance Connection

These six strategies can help healthcare facility managers connect construction and renovation projects to maintenance and operations.



News & Updates • Webcast Alerts • Building Technologies

All fields are required.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

You Might Like